• Via builds the most powerful on-demand transit systems in the world.

Technology for the future of mobility

Match multiple riders going in the same direction with vehicles following optimized routes to maximize efficiency and quality of service.

Powerful rider aggregation algorithm

Dynamic predictive routing

Automated service monitoring

Seamless integration

Beautiful custom apps

We’ve provided over 50 million rides globally. Tap into our operational expertise.

Service Model Design

We’ll help you define all of your on-demand transit service parameters

Launch Planning and Support

Our experienced specialists will ensure you launch without a hitch


We know how to build ridership. Fast.

Performance Optimization

Our data science team will maximize your productivity.

We’re building the future of mobility. With our technology you can too.

We operate our own shared ride service in the United States, and in Europe through our joint venture with Mercedes-Benz Vans, ViaVan, and license our technology to partners.


New York City, Chicago, Washington, DC

Via is re-engineering public transit, from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Passengers request rides through a mobile app and Via’s sophisticated algorithm instantly finds a vehicle that best matches their route, allowing for quick and efficient shared trips.

First launched in New York City in September 2013, the Via platform currently operates in New York City, Chicago, and Washington DC, providing over 1.5 million rides per month, and is growing rapidly.

+50Million Rides

2Million Members

3XVehicle Utilization

Arlington On-Demand

Arlington, Texas

Client: The City of Arlington

Goal: On-demand service to replace fixed-route bus

Results: Over 120,000 rides with a +97% approval rating

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In September 2017, the Arlington City Council opted to replace a low-volume fixed-route bus, the Metro Arlington Xpress (MAX), with Via’s comprehensive microtransit solution. Prompted by the University of Texas at Arlington, Dallas Area Rapid Transit (DART) launched MAX service in August 2013. The City was committed to improving mobility in Arlington, but had no dedicated vehicles or operators and a limited budget, and required an end-to-end service. Before MAX, Arlington was the largest U.S. city without a public transportation system. Arlington’s story was one that we transit advocates have heard many times: a city government recognizes a need for alternative options to driving alone in personal vehicles, yet the residents of that city voted down measures supporting transit investment time and again. Voters in Arlington had rejected three transit bond measures since 1979 before welcoming Via’s on-demand transit solution.


In December 2017, Via launched Arlington On-Demand using a fleet of 10 custom-branded Mercedes Metris vans. Customers book rides using a localized app or by phone, and can pay with a credit or debit card, or a prepaid card for unbanked users. Through an integration with the city paratransit system, Handitran, Arlington On-Demand is accessible to riders of all physical abilities. Customers pay a flat $3 fare per person per trip to travel anywhere within the broad service zone, which includes the University of Texas at Arlington, AT&T Stadium, and the downtown and entertainment districts. The service also provides a convenient first/last mile option, which accounts for 2/3 of the trips. The zone includes CentrePort Station, connecting riders to DFW airport and employment centers in the Dallas-Fort Worth area via the Trinity Railway Express. Customers also have the option to purchase a ViaPass for $15 per week, which covers up to four trips per day. The service operates from 6am to 9pm Monday through Friday, and from 9am to 9pm on Saturday.


From its transit-averse roots, Arlington has emerged as the first city to run solely on microtransit, delivering over 120,000 since launch with an approval rate of over 97% and 70% repeat riders. As a testament to the success of the project, the Southeast Tarrant Transportation Partnership (SETT) presented Via with the 2018  ‘Innovator Award,’ and, in December 2018, the City Council approved another one-year contract with Via. The service zone has also expanded three times since launch, expanding coverage from 18 percent of the City’s population to almost one third. Arlington provides an example of how similar cities can deliver an affordable, flexible alternative to operating their own public transit systems.

“Arlington’s Via Rideshare Pilot Program is the latest example of our City’s willingness to explore innovative transportation technology solutions for our residents, employees, students and visitors. With the success we’ve already had, I feel certain that we’ll be expanding it and lengthening in.”

Jeff Williams
Mayor of Arlington, TX


Kent &  Liverpool, United Kingdom

Client: Arriva Bus UK, a Deutsche Bahn Company

Goal: First- and last-mile service connecting commuters to a high-speed train station

Results: Rapid adoption of on-demand rides in low-density environment and expansion to a second market

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A major employment center in rural South East England lacked a dependable transit connection to the nearby high-speed train line. The fixed-route bus line in the area operated infrequently, and ridership was low.


Via delivered an end-to-end solution, including a customized rider app (with a pre-booking option), the Via driver app, Via’s web-based dispatcher control center, and full training and support for Arriva’s staff.


ArrivaClick’s rapid growth and high productivity have set a new standard for on-demand transit in low-density environments.

“ArrivaClick is a demonstration of how our business continues to put customer needs at the centre of developments and drive forward with innovative services and the best use of technology.”

Alistair Hands
Commercial Director, Arriva UK Bus


Berlin, Germany

Client: Berliner Verkehrsbetriebe (BVG)

Goal: Affordable ridesharing alternative to complement existing public transit service

Results: Over 250,000 rides in the first 5 months of service and high user ratings

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Berlin, the second largest city in Europe with a population of 3.7 million, has a prolific existing transit network and an operator, the BVG, that has nearly a century’s worth of experience. Though the BVG’s service is robust, the city still faces transportation challenges: as the population steadily grows, congestion becomes worse and the need for reliable, affordable shared options becomes greater, particularly late-night and on the weekends when there are service gaps.


The BVG partnered with ViaVan, the joint venture between Via and Mercedes-Benz Vans, to launch the largest public sector on-demand transit deployment in the world. Via’s technology powers an affordable ridesharing service with a fleet of 100 vehicles, half of which are fully-electric. Over the course of the two-year pilot, the fleet will expand to 300 vehicles.


Since launching in September 2018, BerlKönig has already completed more than 250,000 rides, averaging over 20,000 rides per week. The service has received rave reviews from customers in both Google Play and the App Store, and ridership continues to grow substantially month over month.

Work With Us

Free Consultation

We begin with an introductory phone call to understand your needs, your vision for on-demand transit service and a demonstration of our technology.

Service Model Design

Via’s Data Science Team runs simulations to answer all of your key service design questions:

  • How can Via best complement my existing service?
  • What are the best places and times to operate?
  • What’s an appropriate wait time for a ride?
  • How many vehicles are required to offer high-quality service?
  • What’s the right fare structure?
  • What are the key performance metrics to track?


Via’s Partner Success Team rolls out and tests your tailored solution in preparation for launch:

  • Work hand-in-hand with a dedicated Partner Success Team, which includes experts in microtransit ops, software development, data science, and marketing
  • Customize the rider app
  • Configure the passenger aggregation and dynamic vehicle routing engines
  • Train drivers, dispatchers, and managers in Via’s best practices
  • Develop a detailed rider acquisition strategy
  • Build a comprehensive post-launch support plan based on your needs and goals


  • Via experts are on site to facilitate launch
  • Via’s Data Science Team analyzes performance measures to enhance quality of service

Continuous Optimization

Via supports your service on an ongoing basis in order to maximize ridership and efficiency

  • Via’s Tech Team provides continuous software updates
  • Via’s Partner Success Team proactively suggest adjustments to the service model

Interested in a demo or partnership opportunities?

Fill out the form below and one of our experts will get in touch within 24 hours or email us at platform@ridewithvia.com


This month Via hit 50 million rides, versus Uber’s 10 billion and Lyft’s 500 million–but with much less of the vitriol, and productive relationships with the cities in which it operates.”

“Via represents another disruption to traditional transportation and is Uber’s closest competition. The company’s complex ride-sharing software represents the future of public transportation, building on an immense amount of rider data that grows daily. ”

“Via keeps costs down by grouping passengers together in an S.U.V., and it does the heavy lifting of matching you with other users who need a ride in the same direction.”

“What separates Via from an increasingly crowded ride-hailing field is its dynamic-routing system that adjusts to new trip requests in real-time.”

“Via has big ambitions: to deploy technology to fill a gap between public and private transportation. The service essentially combines the cheap, communal ride of a bus with something close to the door-to-door service of a cab. ”

“What’s interesting about Via is that while it is building its direct to consumer, own-brand operations, it also has been inking licensing deals with third parties that are already established in various places. These include partnerships with Arriva and Keolis, two mass-transit companies that operate city buses, train services and more in multiple counties.